Archive for the ‘Currently Reading’ Category

Bookmarks for September 3rd

Friday, September 4th, 2009

These are my links for September 3rd

Bookmarks for September 2nd

Thursday, September 3rd, 2009

These are my links for September 2nd

Bookmarks for August 24th

Tuesday, August 25th, 2009

These are my links for August 24th

Bookmarks for August 20th

Friday, August 21st, 2009

These are my links for August 20th

  • Clayton Christensen – The Innovator's Dilemma

    In his book, The Innovator's Dilemma [3], Professor Clayton Christensen of Harvard Business School describes a theory about how large, outstanding firms can fail "by doing everything right." The Innovator's Dilemma, according to Christensen, describes companies whose successes and capabilities can actually become obstacles in the face of changing markets and technologies.

Bookmarks for August 19th

Thursday, August 20th, 2009

These are my links for August 19th

Bookmarks for August 5th

Thursday, August 6th, 2009

These are my links for August 5th

  • Pseudo Battle: Creatives vs. Research – Locals Still Have No Idea « Marketing Highway – The advertising industry again this week called for market researchers to come clean on the success or otherwise of their vetting of ad campaigns.

    This is an incredibly interesting battle, I’ve found quantitative research is incredibly insightful after things have happened – say to measure the impact a campaign has had, and qual to discover themes and concepts.

  • visualcomplexity.com | About – "Functional visualizations are more than innovative statistical analyses and computational algorithms. They must make sense to the user and require a visual language system that uses colour, shape, line, hierarchy and composition to communicate clearly and appropriately, much like the alphabetic and character-based languages used worldwide between humans."

Bookmarks for July 29th

Thursday, July 30th, 2009

These are my links for July 29th

Bookmarks for July 24th

Saturday, July 25th, 2009

These are my links for July 24th

Bookmarks for July 17th

Saturday, July 18th, 2009

These are my links for July 17th

Bookmarks for July 16th

Friday, July 17th, 2009

These are my links for July 16th

  • Seth’s Blog: Is marketing an art or a science? – This sort of marketing works when it works, but it usually doesn't. That's because we're dealing with humans, the wild card in the system.

    The other marketers are artists. They inspire and challenge and connect. These marketers are starting from scratch, creating movements, telling jokes and surprising people. Scientists aren't good at that.