3ruce’s Blog

The miracle of Istanbul

These are my links for February 24th

• Vyaktitva – We offer advisory services in organizational capability building with special focus on integrating business strategy to individual performance.

These are my links for February 17th

• RB Profiler | Branding | Functional issues | Expertise | Strategy Consultants – RB Profiler opens up a new dimension of brand management. Since it is based on comprehensive consumer surveys, this tool makes it possible to illustrate and analyze brand profiles and customer segments in a quantified, value-oriented manner. Rather than focusing on brands or products, the Profiler method looks at consumers' values and needs. These are the elements that determine consumers' attitudes toward a brand, and which ultimately influence the decision to buy.

These are my links for February 11th

• IngentaConnect An effectiveness trial of cognitive behaviour therapy in a repres… – The efficacy of cognitive behaviour therapies for psychosis (CBTp) has been sufficiently established for its inclusion in some national treatment guidelines. However, treatment efficacy does not guarantee effectiveness in routine practice, where clinician expertise and patient mix may be different. Thus, we evaluated the applicability, acceptability and effectiveness of CBTp when offered routinely in a public mental health service.